Local Voices
Cranford Start-Up on Kickstarter
"Apparel that gives women the self-confidence to get out and get active" - that is the mission of JWalking Designs, a Cranford, NJ-based company started by two friends turned first-time entrepreneurs, Alison OBrien and Joanne Linden. The pair, both Union County residents, aim to create fit, functional, fashionable apparel for women of all shapes and sizes. Their initial product - a three-pocket running skirt Made in the USA of eco-friendly, breathable fabric - transitions seamlessly from workout to go out. Their Kickstarter campaign ends October 16th:
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